ProMedica & The USGA Ink Long Term Agreement When you start a new high-profile job, you want to make a big impression, especially when you are Michael Whan coming into a situation with an old guard USGA membership that is ready to jump on any mistake and crucify you, before you even get started. Whan, who last year left the LPGA as the most successful chief executive that organization has ever seen, just hit a home run with the recent announcement that ProMedica has partnered with the USGA to sponsor the U.S. Women’s Open. This is a stroke of genius for Michael, the USGA and women’s sports in general. Toledo-based Promedica’s partnership with the USGA will immediately raise the total purse for the U.S. Women’s Open to $10 million, nearly double last year’s purse of $5.5 million. Promedica is also guaranteeing the U.S. Women’s Open total prize money will increase to $12 million over the next five years. For that largesse, they become the presenting sponsor of the U.S. Women’s Open, which will make it the most prestigious women’s golf event in the world, by a significant margin. ProMedica, a mission-based, not-for-profit integrated health and well-being organization, serves communities in 28 states. In addition to the U.S. Women’s Open presenting sponsorship, By Fred Altvater Ohio Golf Journal
RkJQdWJsaXNoZXIy MTQ2Nzk4