By Fred Altvater
Over 40,000 golf industry professionals will gather at the Orange County Convention Center in Orlando, January 22-25 to view the gigantic display of golf-related products and equipment.
Vendors will exhibit golf apparel, trophies and awards, bags, balls, carts, food, gifts, equipment, services, technology, training aids and travel. Golf destinations such as, Scotland, Ireland, China and the Dominican Republic showcase their country’s best golf assets and entice golfers to visit and lose a few golf balls.
Over 1,000 editorial media professionals representing 25 countries will file reports from the convention floor. Golf Channel provides nearly 20 total hours of coverage and SiriusXM PGA TOUR Radio Network broadcasts some 32 hours of live radio programming from the PGA Merchandise Show.
The show begins with the “World’s Largest Outdoor Demonstration Day” on Tuesday at Orange County National Golf Center. Nearly 100 exhibitors with 200 hitting bays, plus practice greens are available for use on the 42-acre Orange County National Golf Center driving range. Show attendees can see, feel, touch, as well as, talk to the designers and technical representatives from each company.
Wednesday the show moves onto the floor of the Orange County Convention Center with “10-miles-of-isles.” Large and small golf product vendors are in attendance and the big companies, PING, Titleist, Bridgestone and Cobra/Puma have elaborate multi-booth displays with celebrities signing autographs and talking up the products during the day. The show continues on Thursday and closes on Friday afternoon.
The PGA Merchandise Show is a Disneyland for Golfaholics and the newest must-have golf products that will be in golf shops this summer, will be on display in Orlando.
